You don’t need more information about selling. The Internet is swimming in information, with everyone and his cousin offering tips for this and tips for that. But you’re still left to connect the dots, still left to figure out how to get more sales.
Wouldn’t it be nice if someone took the best of the information on selling and boiled it down into a system you can start using today?
You can’t click with customers without really listening to customers and without developing a system for putting what you learn into action. That’s why I wrote this guide for the perplexed who seek a new way of doing business.
This book is about clicking with your customers — both the customers you have and the customers you want to have.
I hope this book can go some small way into transforming your company into one that really listens to and serves customers. Why? Because the companies that learn to take to heart what their customers really need — not what the company tells them they need — will be the big winners in the economy of tomorrow. And along the way they’ll gain a laser focus on their sales and marketing efforts that will be the envy of their competitors.
By the time complete all the activities in this book, you will have all of this information at your disposal:
In just a short time, you’ll learn a step-by-step process for clicking with your customers.